• Table of Contents

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Discover how your venture will make money and scale. Learn how business and revenue models work in deeptech, then build your first model using industry-tested tools.

Use this ORDER:

Customer → Value Prop → Customer Relationships → Channels → Revenue Streams → Partner Boxes

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business_model_canvas_poster.pdf

Business Model Canvas (BMC)

https://www.strategyzer.com/library/the-business-model-canvas

https://www.investopedia.com/terms/b/businessmodel.asp

A business model describes how you create and capture value, both now and in the future.

• identify our market segment
• articulate our value proposition
• specify our revenue generation mechanism
• describe the value network linking suppliers and customers, and identify where value is created and captured

and then come up with a defensive strategy. The point is to deliver value for your customers and get a bit of value back into the business.

Customer segment

• identify it specifically and differentiate between users and customers.
• also define your beach head customer segment.

Value proposition

• Address jobs to be done, alleviates big pains/ needs and provides gains that customers care about
• craft the value proposition